M&S Lunar New Year

Creative
Sara Tamby Lim

Key responsibilities: creative direction / storyboarding / video direction on set / assembling crew / pre & post production / design

Themes of joy, multigenerational family and friendships, togetherness and a stylish life are celebrated in our 360 campaign featuring Asian talent from all parts of the continent. The campaign was launched across all Asian market region including Hong Kong, Vietnam, Malaysia and Singapore.